Sample Product Descriptions for online Menswear Store

The client wanted to create product descriptions for their menswear that described the benefits of the clothing, as well as the features, in a way that created desire for the products. Descriptions were written to appeal to their audience using the tone of voice of their target market. The client was very satisfied with the result.

“I hired Denise to create product copy for our website www.rodetonowear.com.au and she did an amazing job. I wanted a specific tone of voice for our rebranding and after providing her a few examples, she matched these perfectly and really hit the nail on the head for what we were after. 

Denise has been so pleasant to work with, super friendly and really great with communication. I will be using Denise going forward for all our new product copy.”
 
Charlotte, Co-Owner @Rode To No Wear
 

The Nevada

Effortlessly cool, you will love the way this simple, yet sophisticated shirt hangs softly over your shoulders, creating a boxy silhouette.
Relaxed enough for the weekend, but ready for a night out when dressed up with coat and boots, it will become your new wardrobe favourite. The one you reach for every time.
Crafted from the finest linen blend for maximum breathability, it’s as easy to care for as it is to wear.
You’ll exude confidence in this timeless shirt, designed to wear layered, opened or closed.
The epitome of casual luxury, The Nevada will never let you down.

The Huntington

The secret to casual appeal is loose-fitting garments crafted to drape for that relaxed yet elegant look.
This is a shirt designed to make you look good. The oversized boxy fit is inspired by streetwear and pairs well with a fitted pair of pants.
Perfect for every season, The Huntington can be worn layered in winter or as a breathable solo piece in the warmer months.
Soft on your body, kind to the planet, The Huntington is made from a textured lightweight rayon derived from renewable raw materials.
You’ll always look sharp and wrinkle free with our signature crinkle fabric, which keeps its shape and colour.
Both cut and fabric combine to create a beautiful luxurious shirt.

The Charlie

Make a statement and turn heads in these wide, straight leg pants featuring contrast stitching and embroidery. The large front and back contrast-stitched double pockets give these pants a distinct edge over your ordinary wide leg pant and sets them apart as individual.
Designed for street appeal, The Charlie will have you looking great, wherever you take them.
A relaxed fit ensures maximum comfort, and the side front pockets are large enough to hold your keys, cards, phone and whatever else you need to carry.
Engineered from a cotton, twill, spandex fabric, these pants are made to last.The Charlie are a seriously cool pair of pants.

The Lenny

You’ll never want to take these shorts off. The Lenny will become your go to short when the weather is warm.
They are a relaxed fit, easy wear short that look as good as they feel.
When comfort is a priority, but you don’t want to compromise on looks, these are the shorts.
Stylish and cool at the perfect length, dress up with a shirt or go casual with a tee.
Available in Cream / Military / Mushroom / BlackYou’ll want a pair in every colour.